Production and Operation Managemne, Case of Mcdonald

This paper aims at examining the use of teams in production and operations management. Boone and Kurtz (2011) reported that ’’the purpose of production and operations management is to oversee the application of people and machinery in converting materials into finished goods and services’’ (p. 356). Dr. Deming has developed fourteen principles for production and operations management, originally presented in Out of the Crisis, that serve as management guidelines. Organizations that follow that guideline should have more efficient workplace, higher profits, and increased productivity. According to Zupanc ( 2007) ,Dr. Deming’s principles are: Create constancy of purpose, Adopt the new philosophy, cease inspection and require evidence,End the practice of awarding business on the basis of price tag, Improve constantly and forever the system and of production and service , Institute training on the job , Institute leadership , Drive out fear , Break down barriers between departments , Eliminate slogans, exhortations, and targets for the work force , Eliminate work standards (quotas) on the factory floor , Remove barriers to pride of workmanship , Institute a vigorous program of education and self-improvement, Everyone must undergo transformation continuously and indefinitely. (Total Quality Management, para. 5). This paper will focus on Dr. Deming 9th principle. He has advised his client to:’’ break down barriers between departments and staff area’’. In other words, he is encouraging organizations to use team work in production and operations management. It is very important for a company to use team work. Most organizations divide themselves to several departments so that work would end faster upon splitting up and distributing to several departments. This takes the organization to better management in quality and also other profit with better planning. Thesis Statement: In discussing the use of team work in production and operation management, we shall start by describing a major global corporation ( McDonald) , next we shall describe its production or operations management, then we will describe and evaluate the company’s use of teams in production and operations management, and finally we will analyze and evaluate the company’s ability to adjust to a major economic, environmental, or natural crisis (such as the real estate crash, financial crisis, nuclear meltdown, hurricane, flood, oil spill, etc. and communicate effectively with their employees and customers about issues caused by the crisis 1. Describe a major global corporation: (1) a leading manufacturer or (2) a major retail or restaurant business. Describe the type of business, market share, financials, size, and global presence. McDonald's is the world's # 1 fast-food company by sales, with more than 32,500 restaurants serving burgers and fries in 117 countries. (McDonald Corporation , 2009). Svoboda (2007) argued that, in 1991, McDonald owned $13 billion of the $93 billion fast food industry. The popular chain is well-known for its Big Macs, Quarter Pounders, and Chicken McNuggets. Most of the outlets are free-standing units offering dine-in and drive-through service, but McDonald's also has many eateries located in airports, retail areas, and other high-traffic locations. About 80% of the restaurants are run by franchisees or affiliates (p. 1). The sales increased by 5% in 2010, Operating income grew by 9% and the company is continuing to gain market share around the world. In addition, McDonald has returned $5. 1 billion to shareholders through share repurchases and dividends paid, and has provided a 27% return to investors for the year, ranking it third among the companies comprising the Dow Jones Industrial Average (McDonald, 2011). 2. Describe the company’s production or operations management. Operations management can be defined as the planning, scheduling, and control of the activities that transform inputs into finished goods and services (Sloan School of management, 2009). Production and operation managers oversee the work of people and machinery to convert inputs into finished goods and services. Boone and Kurtz (2011) argued that operation managers execute four majors task, first they plan the overall production process, next they determine the best layout for the firm facilities, then they implement the production plan, and finally they control the manufacturing process to maintain the highest possible quality( p . 365). The following paragraphs will have a look at how McDonald executes those four major operation management tasks. PRODUCT PLANNING: Production planning begins by choosing what goods or services to offer to customers. The main operation In McDonald’s Restaurants is product planning. In order to meet the needs of the customers, that are constantly changing, McDonald has to keep on adding new products to its menu. For instance, the increasing preference of consumers towards healthy food made the restaurant add healthier food items to its menu. Similarly it has to add new products for different seasons, for examples hot coffee in winter and milkshakes in summer. LAYOUT DESIGN: Boone and Kurtz (2011) believed that an efficient facility layout can reduce material handling, decrease cost, and improve product flow through facility layout (p. 366). In McDonalds Restaurant layout designing is a very important operation. A proper layout of the equipment in the kitchen is very essential to ensure preparation of quality food in less time. It also designs its layout keeping in mind the health and safety issues. McDonald layoutis design in such a way that needs of supervision is minimised. McDonalds also sets its premises in proper manner to handle any number of customers easily. The building design is standard worldwide but it may be havesome difference in size or in exterior according to the location. It enables them tosave time, satisfy their customers, comfortable environment for both employees and customers. McDonalds uses the same interior pattern as it’s used internationally. Itmay vary according to the premises size (Gondal, 2008, p. 8). IMPLEMENTING THE PRODUCTION PLAN: After planning the production process and determining the best layout. Organization starts implementing the production plan. According to Boone and Kurtz (2011), this activity involves; selecting the best suppliers, and controlling inventor (p. 367). Selecting best suppliers: When an organization has decided what input to purchase, it must choose the best vendors for it needs. Their choice of a vendor will be based on the quality, the price, the delivery, and the services offered. The McDonald’s supply chain is a complex web of direct and indirect suppliers. It manages this complex system by working with direct suppliers who share their values and their vision for sustainable supply. McDonald holds them to clear standards for quality, safety, efficiency and sustainability (McDonald, 2010). It expects them to extend those requirements to their suppliers. McDonald also partner with them to identify, understand and address industry-wide sustainability challenges and achieve continuous improvement. Svoboda (2007) argued that, McDonald often holds seminars and conference for suppliers to discuss their need (p. 3). Overall, McDonald’s and its suppliers are collectively focused on three responsibility areas: ethical, environmental and economic. Controlling Inventory According to Boone and Kurtz (2011) , production and operations managers’ responsibility for inventory control require them to balance the need to keep stocks on hand to meet the demand against the costs of carrying inventory ( p . 369 ). At McDonalds the inventory is managed on the basis of First-In-First-Out basis. This is because most of the inventory consists of perishable items. Therefore delivery of inventory happens twice or more times a week depending on the business of the restaurant. Moreover inventory is stored in freezer with proper packaging so as to ensure freshness of the food items. All this activities comes under inventory management of the organisation. According to Kennon (2007), between 1999 and 2000, McDonald's had an inventory turn rate of 96. 1549, incredible for even a high-turn industry such as fast food. This means that every 3. 79 days, McDonald's goes through its entire inventory. By tying up as little capital as possible in inventory, McDonald's can use the cash on hand to open more stores, increase its advertising budget, or buy back shares. It eases the strain on cash flow considerably, allowing management much more flexibility in planning for the long term (McDonald vs. Wendy’s, para. ) Just in time system seek to eliminate anything that does not add value in operations activities by providing the right part at the right place at just the right time (Boone and Kurtz, 2011, p. 370). McDonald's is also uses JIT system in the sense that it doesn’t begin to cook its orders until a customer has placed a specific order. CONTROLLING THE PRODUCTION PROCESS: The final task of production and operation management is controlling the production process to maintain the highest possible quality. McDonalds put an emphasis on themaintenance of the product quality, the human resources used within the organization, its location and layout designs. They train their employees of all departments regarding their job, so they can handletheir customer and work as well which helps to maintain their status quotas (Gondal, 2008, p. 10). McDonalds is among the companies which are partially involved in the production of goods and services, so a proper maintenance system within the organization strengthens the goodwill and reputation. In McDonalds restaurant , the operations manager develop and establishes the process of cooking food items so that food is prepared using that method which helps them to maintain the speed and the quality of the food. Moreover it also designs processes so that the health, safety and hygiene issues are taken into consideration. Also the managers keep on introducing latest equipment’s with the advancement of technology so as to bring pace, perfection and quality in the product. Overall operations management is very important for any organisations; it contributes to the strategy and therefore helps the organisation to gain competitive advantage. 3. Describe and evaluate the company’s use of teams in production and operations management. A team is a group of people with complementary skills who are committed to a common purpose, approach, and set of performance goal (Boone and Kurtz, 2011, p. 329). A good team is said to be one where the whole of the team is greater than the sum of its parts; and this signifies that the team members are working in teamwork with each other. Many teams have worked together and the output has been lesser than teams made up of less intelligent minds. So while a team does move towards a common goal, how well it achieves this goal depends solely on how well the team members work in collaboration with each other. According to Goldman (2008), McDonald’s owes is success to its team functionality rather than the efforts of one individual. McDonald’s does not have very highly integrated teamwork, but they would be unable to deliver their products and service without sufficient team unity and cooperation (Observation of Leadership, para . 5). Team members have one area that they focus on during their shift. If they leave their post or are not productive, other line members will not be able to accomplish their jobs and the production line will suffer. For example, when a customer enters the restaurant places an order with the cashier, the later inputs the order into the computer and the information is displayed in the kitchen at the sandwich and grill stations. The grill worker prepares the meat and then places the burger on a bun. The sandwich maker then assembles the sandwich according to the type of sandwich and any additional requests the customer has. If the sandwich maker leaves his post, another worker has to cover for him or the entire product delivery process shuts down. Without everyone working together and having sufficient motivation to provide good and quick quality service, all members of the team fail. As a result of one person losing motivation or failing to adequately perform his duties, customers may complain and business can be lost. Even though most employees are trained to perform multiple tasks at various stations, they are not usually able to perform all of these tasks simultaneously. 4. Analyze and evaluate the company’s ability to adjust to a major economic, environmental, or natural crisis (such as the real estate crash, financial crisis, nuclear meltdown, hurricane, flood, oil spill, etc. ) and communicate effectively with their employees and customers about issues caused by the crisis. Every major corporation faces external and internal challenges. External challenges faced by organizations can be economic, environmental, or natural. We will take a look at the environmental challenges that McDonald has encountered and how it has been able to find solutions to those challenges. Svoboda (2007) argued that, in 1989 McDonald was facing environmental protests in the form of demonstrations, letters, and customers mailing their polystyrene clamshells back to the company. In order to take care of those protest McDonald stepped up its recycling effort by creating a joint task force with the Environmental Defense Fund (EDF) (p . 5 ). Developing a strong company-wide environmental policy, declaring that McDonald is committed to protecting the environment for future generation, was one of the first result of the task force. McDonald has also been active in educating its customers about the company’s environmental activities and positions. There are brochures available in restaurants informing customers about McDonald position on such as ozone depletion, the rain forest, and packaging. McDonald has realized that in order to achieve its waste reduction goals, it must collaborate with its suppliers. In order to promote collaboration McDonald has developed an annual environmental conference intended to train suppliers and has included environmental issues in its annual supplier reviews and evaluations. According to Svoboda the following initiatives were proposed by the task force and had since been followed by McDonald: Source Reduction, Reuse, Recycling, and composting. Section 40196 of the California Public Resources Code defines source reduction as any action which causes a net reduction in the generation of solid waste. â€Å"Source Reduction† includes, but is not limited to, reducing the use of non-recyclable materials, replacing disposable materials and products with reusable materials and products, reducing packaging, reducing the amount of yard wastes generated, establishing garbage rate structures with incentives to reduce the amount of wastes that generators produce, and increasing the efficiency of the use of paper, cardboard, glass, metal, plastic, and other materials (Department of Resources Recycling and Recovery, 2010 ) . Over the past twenty years , McDonald has made substantial progress in its source reduction efforts. Svoboda (2007) believed that, McDonald’s â€Å"average meal† in the 1970s — a Big Mac, fries and a shake — required 46 grams of packaging. Today, it requires 25 grams, a 46 percent reduction. McDonald’s has also reduced the weight of packaging in its sandwich wraps, hot cups, and napkins, removed corrugated dividers in some shipping cases, and switched to bulk containers wherever possible ( p . 4 ) . Re-use is using an object or material again, either for its original purpose or for a similar purpose, without significantly altering the physical form of the object or material (Department of Resources Recycling and Recovery, 2010). McDonald reuse options include the reuse of plastic (rather than cardboard) disposables, shipping trays for bakery items, and plastic shipping pallets that last at least three times longer than wooden pallets (Svoboda, 2007, p. 5). Recycling can be defined as using waste as material to manufacture a new product. Recycling involves altering the physical form of an object or material and making a new object from the altered material. McDonald’s tries to use recycled materials whenever possible . According to Svoboda (2007), in April 1990, McDonald’s announced the McRecycle Program, a commitment to spend $100 million annually on the use of recycled materials, especially in the building and renovation of its restaurants. In 1991, it surpassed its goal, purchasing more than $200 million of recycled materials (p. 6). McDonald’s continued to work with suppliers to develop packaging that was consistent with curbside recycling programs, to support the recycling of material that leaves the restaurant via takeout orders. Composting is the biological decomposition of organic materials such as leaves, grass clippings, brush, and food waste into a soil amendment. Almost 50 percent of McDonald’s waste stream consists of paper packaging and food organics that could be composted. McDonald’s is reviewing the compostability of its packaging and studying materials such as the coatings used on its paper-based packaging to determine if they impair compostability. Where possible, it will replace materials that are not compostable with materials designed for compostability. Conclusion This paper has discussed the use of team work in production and operation management, we started by describing a major global corporation ( McDonald) , next described Macdonald’s production or operations management, then described and evaluate the MacDonald’s use of teams in production and operations management, and finally we analyzed and evaluate the McDonald’s ability to adjust to a major economic, environmental, or natural crisis (such as the real estate crash, financial crisis, nuclear meltdown, hurricane, flood, oil spill, etc. ) and communicate effectively with their employees and customers about issues caused by the crisis. References Department of Resources, Recycling and Recovery. (2010). Waste Prevention Terms and Definitions. Retrieved from Department of Resources, Recycling and Recovery website: http://www. calrecycle. ca. gov/reducewaste/define. htm Goldman. E. (2008, November) . Observation of Leadership ; Organizational Behavior at McDonald’s. Retrieved from: http://www. ericgoldman. name/non-technical/28-leadership/34-observation-of-leadership-a-organizational-behavior-at-mcdonalds Gondal. N. (2008). Operation Management Strategies ; Total Quality Management Strategies . Retrieved from: http://www. scribd. com/doc/17407126/POM-REPORT-on-McDonalds McDonald Corporation. ( n. d. ) . McDonald’s 2010 annual report . Retrieved from http://www. aboutmcdonalds. com/etc/medialib/aboutMcDonalds/investor_relations3. Par. 56096. File. at/2010%20Annual%20Report%20(print). pdf Kennon . J. (2007). McDonald's vs. Wendy's – A Case Study in Inventory on the Balance Sheet . Retrieved from: http://beginnersinvest. about. com/od/analyzingabalancesheet/a/mcdonalds-vs-wendys. htm Zupanc . H . ( 2007 ) . Total quality management. Retrieved from: http://www. qualitysolutions. ca/tqm. htm Sloan school of Management. ( n . d . ) What is operation management? Retrieved from the Sloan school of management website :http://sloan. mit. edu/omg/om-definition. php Svoboda . S . ( 2007 ). McDonald’s environment strategy. Retrieved from: http://www. umich. edu/~nppcpub/resources/compendia/CORPpdfs/CORPcaseA. pdf

Dear Board of Directors Essay

Upon implementing a Broad Differentiation strategy, Andrews Company desired to have highly demanded products in each of the market segments, hold the majority market share compared to our competitors and increase the value of our firm by the year 2021. We believed that this strategy could get us to that point and we have successfully done so. The start up of Andrews Company proved to be more difficult than anticipated due to high costs in marketing and R&D, investing in automation of sensors and due to our decision to take out most of our loans in the early stages of our product, leading to negative profits for the first two years. However, Broad Differentiation lucratively brought Andrews market share up to 30.93% outweighing the competition (Exhibit 1). Andrews Company will continue to implement this strategy with the goal to hold high demand, continue cutting costs with total quality management initiatives and by reevaluating our capacity and production issues, which will be discussed throughout the course of our analysis. Research and Development Proper allocation of funds towards research and development proved to be of high importance, allowing customers to have access to better-quality products. Andrews Company effectively adjusted each product to their proper ideal spot on the perceptual map by using the segment centers and ideal spot offsets annually. This allowed Andrews to gain optimal market demand, leading to us being able to charge a higher price than competitors later on, thus obtain higher profit among other initiatives. Our high demand was essential in offsetting the costs associated with investing in marketing and promotional budgets, buy/sell capacity and automation of products. Marketing By investing insistently in promo and sales in all the market segments, we were able to increase accessibility and market demand. It was Andrews’s goal to have our products be in the minds of customers of all types and charge a premium for our excellent designs. Another advantage Andrews had over our competitors was that we forecasted at our potential market share, rather than our actual, based on the presumption our customers will be loyal to our brand and we would continue to invest in marketing expenditures. Once we feel comfortable that we hold enough market share, we can then start to cut costs in this department. Finances Monitoring spending and Andrews finances was perhaps the most vital part of our success. In the earlier years of our company we took out large quantities of long-term debt to help finance investment in automation and lowering the cost of producing sensors. Each year Andrews experienced a steep increase in sales, while variable costs gradually increased (Exhibit 2). The extra debt we took out early on we believe to have assisted with the dramatic increase in profits each year (Exhibit 3). One thing Andrews could have done to also assist with the increase in profits was to issue stock, which would have helped raise more capital to invest in capacity capabilities. However, we felt that issuing stock would have diluted the price. We successfully raised our stock price to $281.95 by the end of 2021 (Exhibit 4). A 723% increase from the start of 2014. Production A barrier for further success of Andrews Company was production versus capacity. While production was upwards of 18,000+, capacity only resulted in roughly 11,000. Each year we gradually invested more and more in automation and capacity due to our rising profits, which allowed us to improve our margins (Exhibit 5). We should have properly invested in capacity in the earlier rounds to help bridge the gap between capacity and production. However, Andrews’s strategy was to focus on correctly adjusting our products on the perceptual map to their ideal spots and we planned to never invest so much so that this could not happen. TQM and Human Resources In 2017, Andrews met labor demands and we paid our employees a higher rate than competitors. This tactic was able to put some of the other employees in competitive firms to go on strike for several days, resulting in a higher market share and a better reputation among customers and potential employees. Andrews also spent money each year on training employees for a maximum of 80 hour and recruiting spend of about $4.5 million each year, increasing our productivity index to 129.9% by the end of 2021. At the beginning of 2016, Andrews made an executive decision to invest in total quality management. Of a budget of $4 million, we allotted $1.5 million in 2016 and 2017, then another $600 thousand in 2018. After this amount was spent, we would have seen diminishing returns and opted to cap out at $3.6 million. The substantial investment allowed us to reduce labor and material costs, while increasing demand, thus allowing us to steadily increase profits each year, especially during this three-year span when competitors did not spend enough in TQM. The Future of Andrews Andrews Company will continue to use its method of broad differentiation in the upcoming years and plans to issue stock in order to help with investing in capacity issues that we’ve had in the past. We will continue to spend on marketing, research and development and compensating our employees adequately in order to keep our high market share. Distinguishing our products will continue to be of the utmost importance, offering clientele a superior design. Appendix

Language acquisition prinicples

Klinger, Artiles and Barletta (2006) examine the issue of language acquisition in English Language learners and attempt to decipher the underlying causes of difficulties faced by these learners. The primary debate the researchers examine is whether language acquisition difficulties are caused by limited language proficiency or could be linked to learning disabilities. The researchers postulate that linguistic, immigration, cultural, socioeconomic, and ethnic factors work in tandem to influence language proficiency in ELLs and thus these issues should be considered when examining these students before a decision is made that they require special education services. The researchers are worried though that two extremes are commonly practiced by teachers. The first is that ELLs are sometimes overrepresented in special education classes because teachers refer them for these services without adequately understanding the individual obstacles to learning and attribute limited proficiency to learning disabilities. The second extreme is that teachers sometimes fail to address the special education needs of these students, attributing acquisition difficulties to limited proficiency. The researchers examined published research on ELLs with either limited language proficiency (specifically in reading) or those with learning disabilities in order to determine the indicators that would help stakeholders differentiate between the two groups of ELLs. The researchers found that both learning disabilities and limited proficiency impact performance in English Language. However the research is still inconclusive and does not offer much information on how stakeholders including educators, can address this issue successfully in the classroom. There is still the question of the indicators that classroom teachers should use to determine whether or not a child is recommended for special education classes. This information is of particular interest to classroom teachers who deal with ELLs in their everyday classroom. Teachers are able to understand some of the factors that are not directly related to the classroom that may impact ELLs and their acquisition of the language. One important observation in the current article is that the home environment often presents an obstacle to successful acquisition. This is because parents, who are themselves non-English speakers, limit their use of the target language at home. As a result learners do not get effective reinforcement at home and thus have considerable difficulties acquire the requisite language skills. Teachers therefore should try to expose students as much as possible to the language while they are in school and to try to form effective partnerships with the home so that parents are brought on board to help in their child’s language acquisition. I found this article to be quite useful in helping to understand the various factors that can impact language acquisition and comes as a warning for me not to take certain characteristics of the learners in the classroom for granted. This article has helped clarify for me how issues such as ethnicity and even the specific native language may either hinder or foster language acquisition. There are a multiplicity of factors that can impact learning and it is very difficult to determine how each of these elements are influencing the various ELLs in any given classroom. Not all learners will acquire language in the same way. The Spanish influence may be much more different from the Chinese influence, for example, and thus it is difficult to decipher how the cultural contexts of these first languages can serve to impact second language acquisition. Overall the article was quite useful in helping me to better understand the range of factors that have to be taken into consideration in the classroom.

Adding Value through Diversity Management, Ethical Behaviours, and Assignment

Adding Value through Diversity Management, Ethical Behaviours, and Organisational Commitment - Assignment Example According to the discussion  employee resourcing is defined in various ways, including what it is basically composed of, what it should be, and what it actually is. Armstrong provided a straightforward definition of the role of resourcing in supporting company operations and objectives: â€Å"Resourcing is what organisations do to ensure they have the people they need.† Employee resourcing includes recruitment, selection, and retention strategies.This paper stresses that  employee resourcing can improve performance through adopting diversity management strategies. From recruiting to hiring, a diversity management perspective allows HR to look for and hire from as varied pools of applicants as possible. This relates to Equal Opportunity principle, where biases and discrimination are removed from HR policies and practices. Wilson gave the UK National Health Service as an illustration of international diversity management. She stressed that the NHS is â€Å"largest single em ployer within the UK, employing over a million people – 5 percent of the working population – in numerous careers. The NHS reaps the benefits of tapping competent and experienced people from all over the world, while migrant workers gain helpful education and experience. Benefits flow both ways for the NHS case. Furthermore, selecting diverse people enhances creativity. Google is known for its diversity management in hiring and selecting people.

Winston's advertising Term Paper Example | Topics and Well Written Essays - 1500 words

Winston's advertising - Term Paper Example Advertisements involve a number of techniques to attract consumers. Some advertisers focus on a particular age group and design the advertisement on their perception about what the people of that age group would like to see (Haase, 1931 pp 67-80). On the other hand, other advertisers use a different approach to target their customers. They make up a plan to target their customers by dividing them in the gender groups. Some also target the customers using a cultural diversification approach and target people belonging to a particular culture. There is a wide range of techniques which are used to target audience for different products. The common theme of those advertisements is the use of texts and visuals to attract the customers. Designing an advertisement campaign for children would require the marketers to use cartoon characters, colourful pictures and creative art work to attract them, whereas, such an advertisement would fail to grab the attention of professional people to sale machinery or equipments. Hence, the use of symbols, language and illustrations is of immense importance in targeting audience and increasing sales. This paper aims to analyze the advertisement of Winston Cigarette. The advertisement under consideration is published in various magazines like Popular Mechanics, Times Magazines and so on. The advertisement targets the teenagers and males aged between 20 and 30. The symbols, metaphors and textual details are all attractive to the male counterparts of these age ranges. The Role of the Media Used: The advertisement is published in Popular Mechanics magazine November 2004 (p. 41). Magazines are a great source of profit for the companies as they help in gaining and retaining customers. People like reading magazines in their spare time and go through the creative advertisements and try to avail the best product in the available resources. Moreover the promotional campaigns make the most of magazine advertisements which allow the consumers to avail their desired product with favourable packages or discounts. Magazine advertisements further help in directly targeting the target groups. For instance, if a business requires a marketing plan which is mostly encountered by children, children magazines and books may be successful in achieving this goal. Hence we can say that magazine advertisements are highly targeted to the desired population and may reduce the likelihood of being unsuccessful. If the advertisement is not creative enough to capture a large population it is still safe as it will reach to the targets view. The next advertisement may help reducing the losses of the existing marketing campaign. The advertisements by media are very important to get the message of the manufacturer to the consumers. Semiotic Analysis The semiotic analysis is helpful in evaluating the success of advertisements in capturing the attention of consumers by the use of symbolic and textual information. The symbolic features of an advertis ement also give some information about the product. The advertisement under consideration carry many features that worth an in depth semiotic analysis. Firstly the advertisements contain eye-catching pictures and excellent colour contacts to grab the attention of the consumers. The advertisement has made use of different font styles and sizes to make it look more unique. The use of font sizes and styles greatly depend on what the advertiser really wants to tell the customer and what is necessary or obligatory to include but not desired by the advertiser. The advertisement is designed for the marketing of Winston, a cigarette brand. This advertisement involves more textual features than the visual ones. It contains a number of creative and clever sentences that provide a sense of winning and uniqueness. Underneath the product image in this advertisement are the words â€Å"Additive free – Naturally smooth†. These tricky words do not mean that it is safe to smoke these c igarettes or they are not

Crimes Against Information Systems Analysis Essay - 1

Crimes Against Information Systems Analysis - Essay Example This can be considered as an effective form of enterprise due to the fact that information can be considered influential specifically retrieval and acquisition of confidential and classified information. Another is the application of the access to destroy or disrupt systems due to certain goals and even at certain price (Franda, 2001). These are only some of the scenario for which the potentials of the technology can be applied in unlawful acts. In doing so the most dominant affective factor for such actions is the use of the computer technology and the internet as a venture and scheme on the basis of financial gains. Due to increasing occurrence of illegal activities through the utilization of the computer systems, it has gained attention and earned a category on its own for research, legal attention and advocacies. Such actions are aimed to educate and avoid the detrimental effects of such attempts in different information systems through the computer technology utilization. Knowledge can be considered as the most essential tool in the fight against unlawful exploitation and prevention of the disadvantageous effects of any technology that is released for utilization by the masses and the international community. DueComputer Crime Defined Due to the rapidly developing state of technology in the present society, crimes can take a variety of forms. In the age of technological revolution initiated by the rise of the computer technology, forms of crime that apply the use of computers are rapidly increasing in occurrence. These crimes can be classified as computer crimes also referred to cyber crimes. There are various manifestations of computer crimes that use different forms. The categories of computer crimes are based on the object of the crime. These are classified according the victim of the committed scheme. Cyber crimes can be perpetuated with a particular person; group or property; or the government as the victim (Babu and Parishat, 2004). The emergence of new forms of crimes such as those utilizing new technologies requires attention from the masses and from the authorities. Thus, the study of the different forms and classifications of cyber crimes can be considered emergent in the present society. New technologies can be equated as new ways and possibilities for the perpetration of crimes. In this case, new methods in fighting such crimes are required. Information dissemination is the primary phase to counteract such crimes (Wall, 2001). Crimes that are done against person affect the different aspects of personality such as the pornography and distribution of offensive materials through the internet and e-mails. These types of crime are considered as having the most common occurrence in cyberspace. Harassments also occur to the persons that utilize computers. The crimes that can affect certain groups in the society are another form that is needed to be given attention by the authorities due to the fact that these types of computer crimes can affect a larger part of the population. An example is the spread of programs and computer software that can destroy computer systems and disrupt activities

The Reality of Work Cultures in the Modern Economy Essay - 1

The Reality of Work Cultures in the Modern Economy - Essay Example Protestant work ethic and its impact upon the lives and attitudes to work of employees Sennett refers in his book to the Max Weber’s The Protestant Ethic and the Spirit of Capitalism as to an important illustration of two contrary ethical standards: self-fashioning and self-discipline (1998, 102). Based on this book, the Protestant work ethic implies that employees should not harry with their desire for self-fulfillment and gratification, rather, they should delay this desire to the end. According to the Protestant concept which is based on the religious pillars, people should have practiced self-denial in the present and sacrifice themselves every day thus proving their worthiness in the sight of God (Sennett 1998, 103). This ideology has been transformed into the â€Å"worldly asceticism† and in the workplaces people were focused on saving instead of spending, pursuing the long-term result and achievements (Sennett 1998, 103). Discipline as an act of self-punishment also was an integral element of the Protestant’s work ethic. The Protestant emplo yee was taking fully a responsibility for his/her lived time and judged morally based on this key criterion. Based on this concept every individual was morally responsible for the time and quality of work he/she performed during the working hours as well as for time he/she spent out of work: at home, with family and children, sleeping, having a rest, etc.

Behavioral Psychology Assignment Essay Example | Topics and Well Written Essays - 750 words

Behavioral Psychology Assignment - Essay Example Eating a lot of food and healthy quantities of vitamin-enriched food can lead to quicker and more complete development in a baby. For example, eating foods that are high in fat increases the development of the myelin sheath in neurons, which prevents degenerative neurological conditions. The nicotine in cigarettes can cause birth defects as well as lead to a premature birth of an undeveloped baby. 3. Many childhood and developmental psychologists acknowledge that children are always learning through observation. Children see actions performed and then integrate them into their personality. This can be proved using the famous Bobo doll experiment conducted by Bandura, which showed that aggressive behavior can be learned through observation. 4. The first stage is trust vs. mistrust, which occurs during infancy. Here the biggest hurdle to overcome is establishing the trusting relationship with the caregivers. The second stage is Autonomy vs. Shame and Doubt. Here the main source of anxi ety is learning to become self-sufficient or being forced to rely on others. The third stage is Initiative vs. Guilt. This is when the initial development of a consciousness starts with the fundamental question of whether one is good or evil. The fourth stage is Industry vs. Inferiority. Here, one focuses on what can they do in order to be a successful member in society. The fifth stage is Identity vs. Role Confusion. This is where the main neuroticism of self starts in that a person must establish one’s identity. After overcoming this stage, they enter the sixth stage of Intimacy vs. Isolation in that they enter a stage dominated by the searching for acceptance and relationships. In the seventh stage, Generativity vs. Stagnation, one looks back and says what do I have to provide for something of value for society. The last stage is Ego Integrity vs. Despair. In this, the main question is based on looking back on one’s life and asking themselves if they accomplished wh at they wanted. 5. In college, a student must become more independent and aware of one’s own finances. Being considered an adult, they must learn how to function and prioritize the usage of funds. In terms of personal development and social development, they are both interconnected in that friends will form the primary network of support. Therefore, the development of the individual is based on a collective scale. 6. The first need is that of physiological needs. In domestic violence, this is maintaining oneself as far as keeping away from injury and promoting good health. The second need is safety and that the person must feel safe both in a physical sense and in a psychological sense. The third need is through love/belonging. Having a good social support and feeling loved is essential in maintaining psychological congruence. The fourth need is self-esteem in that the person must feel confident in himself or herself. The last level is self-actualization and requires the pers on to transcend the fact they have experienced domestic violence and gain new insight from the experience. 7. Industrial psychologists operate on operant conditioning, which comes from transactional leadership principles. The uses of reinforcements are used to increase a desired result and the uses of punishment in order to make sure things are done in a proper manner. 8. Syphillis is a bacterial infection that is a sexually transmitted disease, which spreads as a result of contact

Due Diligence of PepsiCo Case Study Example | Topics and Well Written Essays - 500 words

Due Diligence of PepsiCo - Case Study Example Today, the company has under its brand, products like Pepsi, Frito-Lay, Tropicana, Gatorade and Quaker. It has organized itself under three banners, namely, PepsiCo Americas Beverages, PepsiCo Americas Foods, and PepsiCo International. PepsiCo, as a leader in the Beverage Industry, is also very committed to its Corporate Social Responsibility and believes in giving back to the community. Its current growth strategy is 'Performance with Purpose', which lays down its commitment towards the community. It outlines PepsiCo's idea of being a leader with people's support. Apart from focusing on the larger community, PepsiCo also believes and works towards keeping its main people happy---PepsiCo's workforce is the focus of the company. The workforce receives great benefits and packages, as part of working with the leader. It is PepsiCo's way of retaining the talent pool, while also keeping them happy with the company's success. PepsiCo does not solely rely on financial rewards, packages and recognitions to keep its workforce happy. It also is well-dispositioned in terms of its commitment to diversity. The workforce at PepsiCo comprises people from different backgrounds, nationalities and ethnicities.

Keystone species - Sea stars Essay Example | Topics and Well Written Essays - 500 words

Keystone species - Sea stars - Essay Example It may increase population of a species or limit it through direct competition for resources or through predation. The sea stars are considered a keystone species in the rocky intertidal habitat because it determines the habitat’s composition. One of its significant effects is its control over the population of mussel. It dictates the population of mussels within the intertidal region that it inhabits. Even though it can predate many other invertebrates in the middle intertidal, its preference of mussels determines the prey’s population in the habitat. This has secondary effects on populations of other species in the middle intertidal. In the absence of sea stars, mussels grow and colonize the middle intertidal. This leads to extinction of other species such as barnacles and large algae in the locality. This means that sea stars control population of different biotic factors and allows for establishment and sustainability of different species in the middle intertidal, a factor that identifies its supreme influence. Sustainable biodiversity is important to an ecosystem. Sea stars affect biodiversity in rocky intertidal by ensuring a fair environment for survival of all factors in the ecosystem. Sea stars achieve this by controlling population of mussels that is a threat to other species in the habitat. By preferring the prey and by overwhelming it in the middle intertidal, sea stars allows for existence of other organisms that mussels would otherwise disadvantage and eliminate from the habitat. Removal of sea stars threatens biodiversity of the rocky intertidal habitat through facilitating dominance of mussels over other species. It allows mussels into the lower zones and this leads to extinction of other species in the region. Sea stars control population of mussels and their removal leads to extensive dominance of mussel that then disadvantages other

Final self-seessment Essay Example | Topics and Well Written Essays - 500 words

Final self-seessment - Essay Example (paragraph 1)† The novelty of the four-year colleges have made so many people ignore the two-year colleges. Informed by this reason and bearing in mind that community level colleges are equally producing successful students, I sought to answer the aforementioned question in my essay. The second bit of developing my essay was coming up with an enthymeme. My enthymeme was basically a statement with the claim, issue, and evidences to be discussed. It is more or less like a thesis statement but tailored particularly to expound on the Q@I. Written on the first paragraph of my essay, the enthymeme was â€Å"The community colleges are suitable alternatives to traditional four-year colleges and universities because in addition to being affordable, community colleges give students better opportunities for growth and self-discovery.† This statement helped me keep focus and structure my essay from one paragraph to the other. For example, in the second paragraph of my essay I needed to discuss the issue of affordability of community colleges as stated in my enthymeme. Therefore, my claim here was that community colleges are better than traditional four year colleges because lesser school fees are needed. To add support to my claim, I had to provide evidence. My evide nce was derived from Liz Addison’s article â€Å"Two Year are Better than Four† where she sympathizes with a poor students who fails to realize the opportunities community colleges offer. The decision to quote Liz Addison in my work was important to add on the credibility or rather appeal to the ethos of my readers. Counterargument is the other important part of any piece of persuasive writing. This represents a different point of view which critics my peg on dispute the argument presented in the rest of the paper. There is no doubt that it would be a lie to claim that two-year colleges do not have their own misgivings.

Instruction - Learning Environment Essay Example for Free

Instruction Learning Environment Essay The surroundings in which children learn can greatly influence their academic performance and well-being in school. The architecture, layout, dà ©cor and facilities of their school all play a vital role in shaping the learning environment, yet the importance of this particular aspect of school life can often be overlooked. Does your school have difficulty creating surroundings and facilities which complement teaching and learning in the twenty-first century? Read on to find out about some of the current initiatives helping schools raise achievement through creating an inspirational education environment. A number of schools around the country are still languishing in the Victorian era, with crumbling walls and limited resources. It seems that many schools in the twenty-first century — particularly secondary schools — have to shoehorn modern-day learning and up-to-date resources into nineteenth-century surroundings. Only a tiny proportion of todays schools have been built since the mid 1970s, and with a few generations of children stampeding through their relatively modern facilities, many of these buildings are also edging towards the end of their natural life span. More schools could benefit from a lateral approach to environmental design with its users as the prime focus  Ã¢â‚¬â€ preferably in consultation with them.

Quality Improvement Project for Patient Prescription Record

Quality Improvement Project for Patient Prescription Record The aim of this quality improvement project is to ensure that nurses record in the designated box on patients Prescription and administration record (to be referred to as: Kardex) if High Dose Antipsychotics Monitoring is Applicable YES or NO (to be referred as: applicable Y/N) and subsequently if yes, that the High Dose Antipsychotic Therapy monitoring form (to be referred to as: Monitoring form and the Early Warning Signs (EWS) Form have been activated for completion. The purpose of this is to secure patient safety from the side effects of the medication. There is widespread evidence which clearly links antipsychotic medication contributing to physical health problems such as cardiovascular problems, weight gain, endocrine problems, metabolic syndrome and sudden death (Gumber et al, 2010; Churchword et al, 2009; Tyson et al, 1999). Many premature deaths of people with serious mental illness are due to poor medical care that fails to monitor risk factors which may be due to side effects of medication (Cohen Hove, 2001). A council report by the Royal College of Psychiatrists (2006) revealed that past audits of high dose antipsychotic prescribing for in- patients showed poor adherence to monitoring recommendations. All patients on high dose antipsychotic treatment must be monitored. These guidelines attempt to clarify the identification of patients on high dose antipsychotics, factors to be taken into account before such prescribing and the documentation required when antipsychotics are prescribed in high dose; furthermore it is a polic y requirement of Forth Valley that this documentation is completed for these patients (Forth Valley, 2011). The charge nurse highlighted a concern when evaluating the patients Kardex audit, it showed 100% non-compliance for the completion of the Yes/No response for high dose antipsychotics monitoring. Subsequently when the patients are receiving high dose antipsychotics, there was inconsistency of the completion of the Therapy monitoring form and EWS form. A recent audit of patient Kardexes confirmed the charges nurse finding (see Pareto chart, Appendix B). To begin the process of the quality improvement project, a general ward meeting was held and attended by all staff in the ward that was on shift. During the meeting the charge nurse highlighted the recent findings of the Kardex audit. Concerns were raised that many areas on the Kardex were not being completed, and reminded staff nurses that this is not acceptable and needs to be improved. As a nurse it is extremely important to keep accurate documentation, good record keeping is an fundamental part of nursing practice, and is necessary to the delivery of safe and effective care (Nursing and Midwifery Council, (NMC) 2010). As an attempt to focus the quality improvement project more specifically the results of the audit were presented using a Pareto chart (Appendix B). The data confirmed the areas on the Kardex which were not being completed however, high dose antipsychotic monitoring Yes/No was the highest at 100% non-completion, therefore it was agreed that a new strategy would be implemented to improve this. McLaughlin and Kaluzny (2006) state that the defect focused on does not necessarily need to be the greatest frequency to be improved first, but attention should be given to that defect that may have a devastating result, such as an adverse event or even death. However the defect in this instance was the highest and potentially could cause an adverse event. Following the meeting a questionnaire (Appendix C) was devised and completed anonymously by the pharmacists, consultants and staff nurses to identify the root causes of why this area on the Kardex was not completed. A fishbone diagram was used to illustrate the findings (Appendix D). When populating the fishbone diagram with the data, it was clear to see that there were many reasons that each member of the multidisciplinary team had not completed the applicable area on the Kardex. Role confusion was a common theme from each member of the team. Hill-Smith et al (2012) claims that this is not unusual within multi-disciplinary teams and that respectful communication and clear instructions is of high importance in the delivery of high quality clinical care. Therefore based on these findings PDSA one was developed (Appendix G1). This tested whether the nurse attending the MDT meeting completes the Applicable Y/N on the patients’ Kardex following an email reminder and a verbal promp t from charge nurse before attending the meeting. The test confirmed there was a breakdown in communication, the nurse did not receive the email or a verbal reminder from the charge nurse prior to attending the MDT meeting therefore they were not aware of the procedure that had been discussed and as a consequence the applicable area on the form was not completed, this was confirmed by an audit of the Kardex (Appendix H). This informed the decision for PDSA two (Appendix G2). The nurse coordinating the shift should use the visual prompt situated on the shift coordinating sheet to remind the nurse attending the MDT meeting, to update applicable Y/N on the patients Kardex. The small change of a visual reminder on the shift coordinating sheet proved to be success. It reminded the coordinating nurse to verbally prompt the nurse attending the MDT meeting to complete the patient’s Kardex in the applicable area, which was shown by the Kardex audit after the shift; all patientsâ€℠¢ Kardexes were completed and as a consequently the Therapy form and EWS from were also initiated for completion. These findings are consistent with Simpson (2007) research, where teams have clear operating procedures in place, care coordinating is enhanced. The assumption was that the email and verbally prompt from the charge nurse would result in nurses completing the Applicable Y/N on all patients Kardexes, following the MDT meeting by 23rd February 2014 by 100%. Furthermore, if yes the Therapy form and the EWS form activated for completion. Audits were carried out on the dates shown to give a snapshot of the completion of Applicable Y/N on all patients Kardexes in the IPCU ward at that time. Initial findings of the first audit by the charge nurse on 01/02/2014 revealed that Applicable Y/N was completed 0%. The second audit carried out to confirm the previous results on 08/02/2014 which confirmed the charge nurses findings of 0% compliance of Applicable Y/N. PDSA one was carried out on 10/2/2014 the change revealed 0% improvement in the completion of Applicable Y/N. PDSA two was implemented on 21/2/2014 the change was successful, the results of the audit revealed that Applicable Y/N was completed on all patients Kardexes by 100% this in turn activated the completion of the Therapy form and EWS Form. Comparison of questions, predictions, and analysis of data: Engaging with the quality improvement (QI) project has required me to learn and apply new skills in practice. The process of plan, do, study, act (PDSA) cycles were a new technical skill which I had to not only learn myself, but teach fellow staff nurses on the ward, as this was also, a new process to them. I learnt that PDSA cycles provisionally test an idea by testing a change and assessing its impact. After implementing the first cycle, I learnt that it does not always get the results expected when making changes to your process; it taught me that it was better, and more effective to trial a small change to see if it made a difference, before implementing the change permanently. This also gave staff the opportunity to be involved and offer suggestions and see if the proposed changes would work. I also learnt that communication is an essential and fundamental process during the course of the QI. According to Adams (1999), to persuade others to make an improvement or change, the negotiator must be influential. The Charge nurse in this instance was the influential position to lead change. Unfortunately they were not able to fulfil their obligation in PDSA one, but they carried out the ward meeting and used this as a platform to discuss the Kardex audits with the staff which informed them of the need to make an improvement in practice. Once the need for the new process was established and its principles by the email from the charge nurse, informing the reasoning for a change in practice, this was used as a base for PDSA two. I learnt that it is just as important to define the risk of not making a change (Plummer, 2000) and in this circumstance, changing practice would not only enhance quality of care to patients, but it would promote the involvement between staff nurses and the MDT, building trust and confidence to make the change, whereas the risk of not making the change, could potentially cause an adverse event A final learning point I would like to include was how staff nurses initially were resistant to change. In my opinion from observing, the nurses were quite defensive as though they were being blamed for not doing their job correctly. The questionnaire used was an effective communication tool and successful resource for managing this resistance. It give staff the opportunity to anonymously feedback their reasons for not completing the applicable area on the Kardex, it also let them express their opinion without being condemned. Also, I feel that during this time, they were able to adjust and prepare for the change which minimised resistance (Bernhard and Walsh, 1995). I felt it was essential to take note of all their views as individuals and as team members, which provided further explanation of their reasoning for non-completion. Accountability was a consistent reason used by nurses for their reason for non-completion, as they felt it was a doctor or the pharmacist role and they did not want to be accountable for making the decision. When it was clarified that it was a team decision, by email from the charge nurse, the nursing staff felt supported. Mitchell (2001) states that accountability in nursing is a complex issue and acknowledged the importance of team support in the identification of roles and responsibilities. Frequent ideas and conversations with staff were held over the ten days, in advance of the change in PDSA two which I feel made the improvement successful and run smoother as nursing staff were aware of the new change. I have learnt that within nursing it is important to continually improve the way we work. Working at every level developing the knowledge, technical skills, including leadership, are vital for long-term improvement. Continually learning may be important not only to ensure that we have the skills needed to improve the quality of healthcare, but also to enhance the motivation to do so. Discuss the project’s significance on the local system and any findings that may be generalizable to other systems: Relocation to a new site change what been good practice and now a gap had appeared in the process of monitoring patient. The outcome of this project was a success. It was predicted that by 23rd February 2014 applicable Y/N would be completed by 100%. By establishing the success of the visual prompt in PDSA two on the co-ordinating sheet, was a very small but effective change. As a consequence, at the following staff meeting it was decided that the visual prompt would be a permanent fixture on the coordinating sheet, as it was a sustainable reminder to future shift coordinators, thus improving the initiation of therapy monitoring and EWS forms, and overall patient safety outcomes. Discuss the factors that promoted the success of the project and that were barriers to success. What did you learn from doing this project? What are your reflections on the role of the team? The factors which promoted success in the project were support and leadership from the charge nurse at the beginning of my placement. They helped identify areas in the ward which they felt needed improvement. Furthermore, as a student who had never been in a mental health ward, I felt overwhelmed with the task and this support and guidance helped me through the project. The use of the tools were a great way to involve staff on the ward to feel part of the project and broke down the barriers of pointing blame and focussed their attention in a systematic way, and explored the potential causes of the non-completions. I was amazed as how such a small change help facilitate and test change in a manageable way. I now understand that Quality improvement as a way of approaching change in healthcare that focuses on self-reflection, assessing needs and gaps, and considering how to improve in a multifaceted manner. I feel I have gained an enormous understanding in about quality improvement in that it aims to create an ethos of continuous reflection and a commitment to ongoing improvement. It provides nurses to gain an the skills and knowledge needed to assess the performance of healthcare and individual and population needs, to understand the gaps between current activities and best practice and to have the tools and confidence to develop activities to reduce these gaps Thus, the scan did not focus only on narrowly defined quality improvement models such as ‘plan, do, study, act’ (PDSA) cycles.

An analysis of Criminology and its history

An analysis of Criminology and its history Legally speaking, a crime is an act that is punishable by law. A person is called criminal who has committed such a legally prohibited act. But still there are some other criteria based on which a person is determined as a criminal or not a criminal. Criminology is considered a the scientific study which relates both the individual and society to the criminal behavior, including the nature, extent, causes, and control of this behavoir. Since Criminology is fueled from different field like behavioral sciences, sociologists(especially the sociology of deviance) , social anthropologists and law therefore it is an interdisciplinary field in these academic fields[1]. In 1885, an Italian law professor Raffaele Garofalo was the first one who coined the term criminology as criminologia. But later, analogous French term criminologie was used by French anthropologist Paul Topinard around the same time[1] Since Criminology is a related to crime therefore questions come in ones mind that what is crime? Why and what reasons make people to commit crimes and is there any way to stop crime from being committed? Every day criminologists ask these kinds of questions, and some other questions that are similar to these. Criminology is a continuously growing field, because every day philosophers come up with new theories and research that link people, society and crime. The main field of criminology has many subfields that contain a number of different theories and philosophies, where they provide a link among criminal, crime and criminal behavior. Classical Criminology and Positivist Criminology are the two main criminology perspectives. Today the field of criminology is made up of these two basic theories and some other theories (like them) and they all collaborate together to provide theoretical framwork that relates both the individual and society to the criminal behavior. [2] History : In the mid-17th century, criminology came into existence when social philosophers started thinking about the crime and concepts of law[1] (3) Historically criminologists have written very little about the subject of philosophy. Similarly the philosophers have not written much about the crime and criminology field. Due to which, an implicit gap is created betwwen philosophy and criminology which has been absent either in the theoretical assumption of criminologists or in the more general metaphysical , ethical and legal writing of philosopher. However, one thing is sure throughout the history that law and justice were the most important concerns of the philosophers (e.g. Solomon and Murphy1990; Friedrich 1963). Many of the most important philosophers minds, from Plato, Thomas Aquinas and Saint Augustine, to Immanuel Kant, Jeremy Bentham, Cesare Beccaria, have dealt with the complexities of social obligation, social offence, social control and societal response to crime openly and intensely. Indeed, crime, as it seems, was never considered properly as philosophical issue. But , at various points in time in the historical, one can find that the subject of criminal behavior was considered by the philosophy, medical philosophy, theology and as well as by ethics where it was considered as a subset of immoral conduct,. But still crime was remained noticeably absent from the most important philosophical theories that is the general ontological, epistemological, ethical and aesthetical analysis. These theories might suggest new viewpoints and different directions for its general comprehension as well as specific applications of it in law and justice studies. Similarly the field fo philosophy and its corresponding intellectual subfields (i-e ontological, epistemological, ethical and aesthetical) never considered the criminological concerns properly. Therefore criminology evolved into a increasingly interdisciplinary as an independent field having its own scholars and practitioners where philosophy and criminology were regarded as distinct and unrelated subject perhaps. But still it can be seen that crimilogy and philosophy were related to each other in number of ways and the junction of crimilogy and philosophy were described by scholars in both camps. The aim is not to fill the gap between the two. But the above discussion is provided in order to understand how the two field were dealt before and how they created a relation to each other. Note: Due to the time limitation and number of pages I have to write (10 pages at most), I will only discuss some of the important theories that have great influence on the criminology. Now First, I will concentrate on how the concept and study of crime developed through the history by considering its progress from ancient times to the Middle Ages, then to the modernity and more recently to the postmodernity. In this essay my aim is explain different ways that how the philosophers, from philosophy field, has address the issue of crime. Also how such conceptions have been used to broader intellectual and social transformation. Secondly we will see that how the philosophy is introduced into criminology field. Crime in philosophy: For many years, philosophy and social science were one and the same. The philosophers associated with psychology , sociology and criminology( called psychologist, sociologist, and criminologists of ancient times) and from the Middle Ages were confined to these fields because they entertained only those sort of questions which were related to their specific field. It was then that these sorts of questions, during the subsequent historical periods, became a part of specific academic disciplines (Rosenberg 1988) [] Therefore after the affiliation of the criminology with different disciplines, the philosophers, of these disciplines, started to examine the essential questions of crimilogy that is what is crime , Why and what reasons make people to commit crimes, why certain people have a criminal behavior , and how system of justice should take action against the lawbreakers. When we look at most of the books on criminology or criminological theory, they begin their historical description from the Cesare Beccaria (Beccaria 1764) philosophy. [] Until then, throughout the years of Western philosophy, crime, law and justice were at least implicit topics that precede him. Criminology and its Philosophical consideration can be traced back to Plato at least, and after this era comes the Middle Ages where the criminology became the subject of theological concerns , later entered to the cause-effect discourse of modernity through the meditative thinking of Beccaria and Bentham. After the modernity it entered to the scientific discourse of the early biological positivists and then finally to the postmodernity. Although crime is social fact, but still the particular realities of crime are relative to time and place. Therefore whatever speculation, implicit or explicit, might be derived from Plato or Kant, the philosophy of crime in ancient Greece or 18 century German was radically different in western world from what we find today. Midlle Age: In Middle Ages, there was a profound influence of the theology on human conceptualization of the world (e.g. Hyman and Walsh 1983; Solomon and Higgins 1996). []The Middle Ages observed the end of the Greek-inspired crime as vice philosophy and thereafter the theological-inspired crime as sin philosophy was emerged. Both human world and social life, throughout the Middle Ages, were considered to be characterized by a constant struggle where the forces of good and evil were uneven and were against one another. There was only one important respect the soul ,in which the Middle Ages was different. The soul was associated more directly to the supernatural power(Dilman 1999; Kenny 1980). []For example according to St. Thomas Aquinas, the soul was gift from God, implanting within humans a likeness to His ultimate reason. Therefore, a sinful disobedience shows a failure to responsibly use God-gifted powers of reason and choice. Crime-as-evil took place due to the human appetites, towards worldly pleasures, were tempted by the demon to defeat our conscience embodied in our God-given soul (Enstadter and Henry 1995, p 34-35). [] Rational hedonism ( the emergence of modernity) The philosophical thinking about crime law and justice remained the same until 17th and 18th centuries, and during these centuries a significant shift in the philosophical thinking about the crime, criminal behavior and justice occurred. The general intellectual environment of the Enlightment and the criminological cohesion in the legal philosophies of Beccaria (1763) and Bentham (1996) were the origin for this philosophical shift. It is understood that the modern criminology started in mid 18th century. Since the classicism presented the criminology in perspective of human nature and behavior which was largely free of theological influence, and therefore established the locus of crime in individual thoughts and reasons instead. Which means that the classicism philosophical thinking, which was rooted in the principle of rationality, highlights personal responsibility, free choice, and hedonistic calculation, rather than putting the human nature and behavior, which was only confined t o the supernatural power determination or related to the external struggle that existed between the forces of good and evil. The utilitarian philosophical thinking of the classicism is considered a metaphysical departure from metaphysical philosophy that was largely inspired form the theology field of the Middle Ages. (6)most of the people are frightened when they first come across with theory, but still we use theories on daily basis. In our daily life we contact with many things therefore we all make assumptions about things.Theories devise some logical constructions in order to explain the natural phenomena. Although sometimes these phenomena are not observable directly, but still can be refuted or supported by some empirical findings. Therefore hypotheses are used to create a relation between theory and empirical research.And these hypotheses are testable suggestions that are logically derived from theories. The testable part of every theory is very significant because scientific hypotheses should be capable of being accepted or rejected(6). Classical: (6) Classical criminology was presented in a reaction to the barbaric system of law, justice and punishment that existed before 1789. It emphasizes largely on human rationality and free will. The Classical School was more interested in law-making and legal processing rather than studying criminals. This school of thought believed that engagement in any crime was because of the total free will and that individuals evaluated the consequences of their actions. Therefore to prevent people from committing any crime or criminal activity, Punishment is made and it must be larger than the enjoyment of criminal gains. That is why rather than defining the criminal behavior, the classical school emphasized more on the legal definition of crime. Cesare Beccaria (1738-1794) and Jeremy Bentham (1748-1832) were the two famous writers during this classical period, both were the leaders of the movement to human rights and free will(6). The Enlightment paradigm more emphasized on the free will , and selfdetermination in human behavoiur and knowledge form which the classical paradigm appeared . Since the Classical theory of philosophy, in criminology, is emerged from the 18th century theories presented by English philosopher, Jeremy Bentham and an Italian economist, Cesare Beccaria (Hollin, 2004, 2). Therefore at time in history the punishment for crime was severe, and both of the philosopher presented the theory of utility. At that time the causes of criminal and delinquent behavior of the human was looked by new theorists (like Beccaria and Bentham) , and started explaining such deviance scientifically (Juvenile, 2005, 71). Theories such as naturalism and demonology, which were presented by the European Enlightenment paradigm as explanations for these behaviors, were rejected by those theorists. So these new theories were more related to the philosophy of rationalism and humanitarianism of the Age of Enlightenment Beccaria did not present an entirely new theory in the field of criminology, but rather he wanted to make a more rational punishment for a crime (Classic, 2001). He believed that the punishments should be in hierarchal form depending on the number of times a criminal had been charged previously and more on the severity, and seriousness of the crimes. He believed that conditions under which the death penalty was given should completely depend on the severity of the crime and it should not depend on actual act committed or the level of involvement in the act. In 1764 his book An Essay on Crimes and Punishment was published , in which he discussed that why crime occurs and what is the role of society in committing such crimes. (4)He argued that all the people should be treated equally by the law and to avoid the misuse of judicial power then the punishments for particular crimes must be standardized by legislatures. Jeremy Bentham (1748-1832), another classical theorist like Beccaria also argued that humans are rational beings who make choices by exercising their free will. Thus,both of these philosophers argued that a pain involved in the potential punishment for a crime must be greater than any pleasure in that crime in order to stop the people from commiting such a crime for that pleasure. (6) Utilitarianism was the major concern of Bentham. He believed that individuals are more concerned about the probabilities of the present and future pleasures rather than considering their pains in present and future time. Therefore he believed that human calculators are calculators that act acooring to calculations, and that they use a sort of mathematical equation for all factors to make a decision whether to commit an illegal act or not. The law is made to make all people happy happiness at all and so that they can live a pleasurable life, on the other hand punishment creates unhappiness but a justification for this punishment is that it prevents greater evil that it produces as a consequence(6). The early nineteenth century criminologists stated that the philosophy of legal punishments presented by the classical school did not adequately consider the generally varying circumstances of those who were involved in criminal justice system. Therefore , theses criminologists argued that those people who are unable to differentiate between right and wrong, especially children and mentally ill persons, must not be punished with the same punishment for the crime as normal and mentally capable adults who had committed the same crimes are punished. Along with the contributions from the positivists,a later generation of criminologists, these philosopher argued that the punishment for a crime must fit the criminal, not the crime itself (4). (8) The criminal justice policies were greatly changed by Beccarias theory, especially in France, and it was expected that it would soon decrease the crime rate. But actually this was not found in any way whether this occurred or not, because there were no statistics about annual crime rate to measure whether it was going up or down. In 1827 about sixty years after Beccaria wrote his book, France published its first annual national crime statistics. These statistics showed clearly that crime rate were surprisingly regular. The crime rates for general and for specific crimes such as rape and murder remained the same from year to year. Also, some regions in the country had higher crime rates than some other regions and these differences also remained the same from year to year. The new crime statistics clearly exposed that the classical punishment policies and philosophy are failed in stopping the crime form being committed, and at the same time these suggested that there were some other factors in the society that had a greater influence on the crime in society. Due to this shift in philosophical thinking gave birth to a new paradigm of criminology, which was known as positivism. The aim of this paradigm was to study the causes of crime either in the individual or in the larger society (8). Mazoor (3) Positivism: (4)Later, the positivist school of thought in the field of criminology introduces a scientific approach to the field of criminology,and they also included the biological and medical findings in this appraoch. In the 19th century, the positivist school of thought came into existence due to the scientific revolution, especially Charles Darwin discoveries and following scientific advancements. A search for the most important and basic questions about human beings and the universe around them was started and presented by using the objective science, instead of using religious and theological beliefs or arm-chair philosophy. (6) Positivists, unlike the classical philosophers , wanted to explain the universe around them objectively. The positivist presented the deterministic view of the world, to explain the criminal behavior rather considering the legal issues, and believed that the crime could be prevented through the treatment of offenders or through the or reformation of the offenders. They observed that the biological, psychological, and social qualities determined the criminal behavior. Therefore the positivists were interested in use of scientific techniques to study those behaviors. Data was collected using these scientific techniques to explain different types of social and individuals phenomena. The positivist used the theory evolution, formed by naturalists and anthropologists, to the study criminal behavior of human beings. The focus of positivism was on systematic observations and the accumulation of evidences and objective facts within a deductive frame work, therefore moving from a more general statement to a more specific one(6). Darwin published his book On the Origin of Species in 1859 (Darwin 1859), in which he stated that Humans were the same general kind of creatures as the rest of the animals, except that they were more highly evolved or developed. After the Darwinian theory, it was started to understand human beings as creatures whose behavior was influenced by biological and cultural background instead of self-determined human beings who acted according to their free will.[16] This was the time that the first scientific studies of crime and criminal behavior started to begin. Positivism describes a method of inquiry that tries to find answers to those questions that are related to the criminal behavoir which is scientific method. The researcher observes the empirical facts of the real world by testing hypotheses to reach the ultimate truth and derives laws for their reseach work (e.g.the law of relativity). The the social sciences appreciated this kind of mode of inquiry, presented by positivist, largely through the work of August Comte (1798-1857) who is often called the founder of positivism as wel as the founder of the sociology discipline. Comte stated that theological, metaphysical, and positive or scientific are the three stages through which the knowledge passes. The scientific or positivist is considered the highest or final stage of knowledge, and through this stage of knowledge the human beings are able to find out regularities among different social phenomena to establish the predictability and control[17 (5). (5) However, the big breakthrough in the positivist criminology came when an Italian doctor Cesare Lombroso published his book Criminal Man in 1876 which earned him title of the father of criminology(5). Cesare Lombroso), was the leading philosopher of positivist school thought who (6) used the concept of determinism to replace the philosophy of free will and rationality(6). Lombroso, Influenced by Darwinian theory of evolution, started to calculate the physical features of prisoner and concluded that specific physical characteristics, such as skeletal, cranial, and neurological malformations were more corelated to the criminal behavoir. (5)In his work, Lombroso discuseed the biological aspects of the criminal behavior, and stated that since the physical characteristics determine the criminal behavoir therefore a criminal is born that way and can be differentiated from non-criminals according to these physical characteristics. Lombroso called them stigmata or characteristics. Lombrosos work was the beginning of the positivist criminology and then it is subdivided into different fields. Today biology (began with Lombroso), psychology, and sociology there are three major fields of positivist criminology. Thus, biological positivism describes the criminal within the individual by considering its physical structure; psychological positivism locates the causes by considering the personality development; whereas the sociological positivism sees the causes by looking at the social factors and social structure(5).[21] In late-nineteenth-century, another school of thought came into existence, called cartographic school, who developed statisticians work in field of criminology, and analyzed this data on population and crime. The French philosopher Lambert Adolphe Quetelet, (1796-1874), and Belgium philosopher Andrà © Michel Guerry belonged to this school of thought,. Both of these researchers collected the detailed statistical information about the crime and criminal behavior and also tried to identify and find out the circumstances that made the people to commit crime. A philosopher named Emile Durkheim (1858-1917) also had a great influence on criminology. Durkheim presented the hypothesis about the criminal behavior of people and argued that it is a normal part of all societies. He also argued that there is no such society in this world who have absolute uniformity of moral consciousness. There is some deviancy in all societies, and that includes the criminal deviance too, or otherwise they will stagnate. Durkheim also mentioned the ways in which modern and industrial societies play differed role in building the criminal behavior from those societies that were nonindustrial. Individuals in industrial societies possesses a behavior called anomie by Durkheim which is a Greek word meaning without norms. Therefore the modern societies needed to develop specialized and specific laws and criminal justice systems that were not important in early societies in order to control behavior. Sociology and Criminology In the twentieth century, the most influential approach in the field of criminology was the sociological approach to criminology, which was concerned to the study of social behavior, systems, and structures. Further it was divided into social-structural and social-process approaches in relation to criminology. Social-Structural Criminology This approaches to criminology inspect the related social circumstances and structures that have a great influence on the criminal behavior. In the 1920s and 1930s , an ecological school of criminology, was developed, through the work of Robert E. Park, Ernest Burgess, and other urban sociologists at the University of Chicago which is known as Chicago school thought. (6) Human behavior was the main focus of the Chicago school thought, which was determined by social and physical environmental factors, instead of genetic or personal characteristics. The school believed that community was the main factor in the societies that effected human behavior and that the city functioned as a microcosm. An empirical sociology was developed by researchers from this school of thought, in order to study humans behavior in their natural environment rather than looking at their social environment. Data related to individual cases combined with population statistics was collected by these theorists which constructed an important information and became foundation for criminological theories of today (6). The theorists of this school also explains relationship between the crime and social and environmental change. Similarly it also tries to explain why certain regions of a city have more tendency to attract crime than its other regions. It is found by researchers that urban areas that convert from residential to business uses are mostly targeted by crime Yet there exist another school of criminology, included in social-structural approach, known as conflict school of thought. It is based on the Marxist theories of philosophy and argued that under the system of capitalism, crime was the ultimate product of conflict between different classes. The conflict theory proposes that the laws and systems of justice in society appear as a conflict instead of consensus. Laws are made by the group of people who are in power in different societies in order to control those who are not in power. Theorists of this school suggest that those who commit crimes are not basically different from the rest of the population. Therefore they maintain instead that to determine that whether a person is a criminal or not mostly depends on the society reactions toward those who deviate from accepted norms. Conflict theorists and some other theorists argue that most of the time poor people and members of minorities are considered as criminals as compare to members of the majority and wealthy individuals. In the early 1970s another philosophical thinking in criminology field came into prominence called Critical criminology ( also known as radical criminology), which was also based on the Marxism. It also tries to explain existing social upheaval. Critical criminology is based on the economic thinking and explains the criminal behavior by considering the economical aspect of the society. Theorists form this school, argues that certain inequalities exist in the economical and social aspect of the society which cause criminal behavior and make the people to commit the crime. It does not focus much on the study of individual criminals and believes that we cannot get rid of the existing crime within the capitalist system. Like the conflict school, it also declares that Laws are made by the group of people who are in power in different societies in order to control those who are not in power and that the state and its legal system exist to advance the interests of the ruling class. Postmodernity: Conclusion: (6)Aaccording to Edwin H. Sutherland, Criminology is the body of knowledge which consider the crime as a social phenomenon. And the processes of making laws, breaking laws, and the reacting toward the breaking of laws are included in the field of criminology. Criminologists have devises a number of methods of study which vary from social to behavioral sciences. Criminologists, like other scientists, also presented their theories about crime and criminal behavior over time and place. They also used various methods to discuss the characteristics of criminals, criminal behavior, and victims. Different punishments and treatments for different crimes have been presented in societies in order prevention people from committing these crimes. Simplicity or complexity of the philosophical theories depends on relationships that are made among different field in formulating these theories. The matter of truth is that we need theory so as to better understand the function of the world around us. We often recognize what we want to perceive. The behavior of human beings is very complex to study and changes as the time and values of society change, and therefore is almost abstract. Theories related to the criminology are complex, too. The theories that I discussed in this essay are from research, both past and present, which studied the criminal behavior both with systematic observation and very careful logic(6). * The purpose of these theories are not to observe the individual field of criminology in explaining the causes of criminal activity. But instead , each of the theory tried to explain the big picture of the criminal behavoir and provided ways to prevent it. Combination of theories will be the most accurate means of explaining both criminality in general and individual crimes in particular.* (7)A number of different aspects of criminal justice policy has been presented throughout the history. The Classical School of criminology presents theories that evolved from a capital punishment type of view to more humanitarian based punishment of people. Positivist criminology stresses on the control of human behavior and crimi

Culture: The Wests Biggest Export? :: Tourism Tourist Papers

Culture The West's Biggest Export? I spent a month over the summer of 2002 trekking in Borneo with a team of 15 other boys from my school. This was the first time that I had traveled outside England, my home, to a destination that was not geared towards hosting tourists. The expedition provided me with a very interesting perspective on the march of developed culture across the globe. The tourism industry is simply one example of this expansion, but it is an interesting example because it is the industry that takes the public to these â€Å"exotic† lands. The 20th century has seen the creation and rapid expansion of the tourism industry, fuelled by our ability to travel faster and more conveniently to remote places on the planet. Tourism describes a huge variety of different activities, all falling under the banner of people traveling for pleasure. I think of tourists as falling into two main categories, those people who travel to find somewhere to relax, and those who travel to experience new cultures. The first category has less direct effect on the spread of tourism, as these people prefer to travel to places in developed countries, where they can relax in comfort. The second category likes to travel to experience new cultures and environments without necessarily having a relaxing trip. It is these people who are constantly pushing the tourist industry into new areas. Once the tourist industry realizes a region is becoming popular with adventurous tourists, big resort hotels appear, and the wild is tamed for the benefit of the to urist who likes to feel adventurous without having to endure the hardship of dingy, cockroach-ridden hotels. The location is now ruined for the adventurous tourist. These westernized resorts can be found all over the world, giving a highly sanitized version of the local culture. This leaves the adventurers to go in search of a new location to visit, an even more remote and exotic place is visited, and so the cycle continues until we will have a resort hotel next to every lake, mountain, forest and beach on the planet. I have been lucky enough to see this expansion of tourism firsthand during my trip to Malaysian Borneo in the summer of 2002. This was a very interesting place to visit because different parts of the country are at different points in the transition between untouched wilderness and popular tourist spots.

Struggles in the United States Steel Industry :: Business Essays

Struggles in the United States Steel Industry In the past decade the United States has encountered many challenges to its steel industry. The steel industry has changed tremendously since the early 1900’s when the United States dominated the steel market. According to figures on a Global Steel Business website, in 1900, the United States produced 37% of the world's steel. Now Asia produces 40% of the world's steel and China is the world leader in steel production. The United States decline in steel production has forced the United States to import 24% more steel in 1999 than 1998. (GSB 1) There are many reasons why United States steel industries are struggling. One main reason is the recent increase of steel production in poorer foreign countries. These countries have weak economies and are able to produce steel cheaper than the United States by paying smaller wages and using cheaper, less safe ways of producing steel. (GSB 1) An article headed by Global Steel Business writes â€Å" these economic stricken countries pay an average of four dollars less an hour than the United States.† (GSB 2) It also writes, â€Å"the methods used by such countries are abnormally dangerous.† (GSB 2) These changes have increased the United States imports from 98-99 from Japan 147.8%, South Korea 93.3% and Russia 53.3%. Another reason the United States is struggling is due to steel dumping. Dumping is the process when a company takes part in â€Å"pricing items below their production cost to drive competitors out of an import market† (SD1). Many countries, in cluding Japan, have been accused of steel dumping by the United States. Countries such as Japan are able to do legally dump steel on the United States do to their foreign government subsidies (SD1). According to an internet site dealing with steel dumping, â€Å"The U.S. Commerce Department ruled that Japan sold steel as much as 60% below fair market value† (SD1). The United States steel companies can't compete with these foreign steel prices and are constantly undersold. A third reason United States Steel companies are struggling is the problem within the company's management. Unlike a century ago when large companies ruled the market, now most steel companies are smaller. A recent article in The Economist magazine explains that these small companies often don't have the managerial skills to compete in the â€Å"highly complicated steel market† (The Economist 83).

Thomas Bateman: A Derbyshire Antiquary :: Medieval Archaeology Essays

Thomas Bateman: A Derbyshire Antiquary Thomas Bateman was born in 1821 at Rowsley, in the Derbyshire Peak District. His archaeological career, though relatively brief, is noteworthy both for its abundance, and the fact that his barrow-openings in Derbyshire and Staffordshire provide virtually the only evidence for the early Medieval archaeology of the Peak District and the elusive Peak Dwellers. Thomas's father, William Bateman, was an amateur antiquarian and pursued his pastime in accomplishing the excavation of a number of barrows on the family estate at Middleton. When William Bateman died in 1835 aged only 38, Thomas's upbringing and education were taken in hand by his grandfather. Thomas was educated at the non-conformist academy at Bootle, and from 1837 assisted in running the family estate, while in his spare time exploring the peakland, hunting, shooting, collecting flints and examining the many local ancient monuments. Bateman became a keen student of archaeology and read and was greatly influenced by Sir Richard Colt Hoare's seminal work Ancient Wiltshire. In 1841, Thomas reached his majority and set up his own house in Bakewell. He pursued an illicit affair with Mary Ann Mason, the wife of a boatman on the Cromford Canal, and for a some years they lived together as husband and wife, though they never married. Bateman's archaeological career began by observing the demolition of Bakewell's Medieval church. In 1843, he joined the newly formed British Archaeological Association, set up as a reaction to the influence of the Society of Antiquaries. Bateman attended the Canterbury Archaeological Congress of 1844 with Mary Mason, passing her off as his wife. At about this time, Bateman built his own country house, Lomberdale, at Middleton, where he continued to live with Mary Mason. The house incorporated many of the architectural fragments rescued from Bakewell Church and Bateman set up a museum there to hold his growing archaeological and ethnographic collection. Barrow Digging 1845-1861 Bateman's career as a barrow digger began in the 1840's. While at the 1844 Canterbury Congress he, along with other delegates, excavated a number of barrows in the countryside around Canterbury. In 1845, Bateman excavated 38 barrows in Derbyshire and Staffordshire, and was dubbed the Barrow Knight in a poem by fellow antiquarian Stephen Isaacson. In 1845 and 1846 Bateman toured the north of England with Mary Mason, and carried out excavations in York, where construction of the new railway was levelling a part of the city walls.

Leader and Manager Essay

Q, Explain how someone can be a manager but not a leader, a leader but not a manager, and both a manager and a leader? Answer: The discussion between management and leadership has been considerable for a number of years. Differentiation between leadership and management is important. There is difference between manager and leader but both are important. Manger has to manage which means to accomplish and to bring about, to conduct and to feel the responsibility. On the other hand, Leader leads by guiding, and influencing in a course, direction, opinion, and action. The distinction between them is crucial (Warren Bennis 2000). In the light of this explanation we shall discuss how someone can become manager but not a leader, a leader but not a manger and both a manager and a leader? Manager but not a Leader: The term of manager is not the same for leader since the two terms are not the same. A manager must ensure the appropriate delivery of human resources and funding to meet the routine daily productivity objectives. The manager is known as detailed oriented. Mangers don not see the overall picture and are less interested regarding the long-term corporate goals and mission. They are worried about details; as a result, they do not make them a good leader. Some managers may have certain leadership qualities but they remain too focused on their daily operations and are unable to provide direction and vision to the organization. A manager plans, organizes, leads, and controls whereas a leader influence others through communication, motivation, discipline, direction and dynamics (William A. Howatt, 2008). This explanation clears that someone can be a manager but not a leader. Leader but not a Manager: People who direct, guide and coordinate a group towards an objective and a goal are known as leaders. A leader motivates subordinates to achieve the goals set by the company. Leader shows the ways and lead the ways by example and exhibit an evident commitment to set goals, motivates subordinates for achievements. Leadership qualities are inbuilt qualities and these are further developed though education and experience with certain qualities such as beliefs, values, skills, ethics and knowledge (Snell, 2008). On the other hand, the manager directs predetermined projects and goals. Managers are also involved in the hiring, scheduling and training of the employees to complete the work with efficiency and cost effectiveness. A leader is not involved in such activities; therefore, a person can be a leader but not a manager. Both a Manager and a Leader: